Privacy Policy

Website Analytics with Google Analytics

This website utilizes Google Analytics 4, a web analytics service provided by Google LLC, after obtaining user consent. The relevant controllers are Google Ireland Limited, Google Building Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, for users from the EU/EEA and Switzerland. Google Analytics 4 practices IP anonymisation by default, meaning your IP address is instantly shortened when interacting with this website. Only under rare circumstances will your full IP be transferred to a US-based Google server and shortened there. Google maintains that the IP transferred via Google Analytics will never be combined with other Google data. Google Analytics 4 only activates upon your approval via the cookie banner, and can be undone anytime through the cookie settings.

Data processed includes: usage data such as page views, website interaction, general location, and visit duration; and communication data like shortened IP addresses, user agent, language preference and screen resolution. The purpose of this data processing is for Google to evaluate your website use on behalf of the website operator, compile reports on activity and analyze site performance. This data processing is legal, based on your consent under Art. 6 para.1 p.1 lit. a GDPR and § 25 para. 1 p.1 TTDSG.

Google Ireland Limited, Google LLC and Alphabet Inc are the recipients of this data. Your website usage information is typically sent to a Google server in the U.S., an action legitimized by the European Commission’s recent adequacy decision from July 10th, 2023, which recognizes Google LLC’s certification under the EU-US Privacy Framework. In terms of data storage, any data linked to cookies is automatically deleted after a certain period of time, which is monthly for data that has reached its retention period, and a maximum of 2 years for Google Analytics cookies.

For more information on Google Analytics’ terms of use and Google’s privacy policy, please visit https://policies.google.com/and https://support.google.com/analytics/answer/12017362